Advantages of social media marketing
– Maintaining online presence through regular social media marketing updates.
-Building a community of members or “followers” either existing or prospective customers.
-Encourage members to post reviews or positive feedback encouraging others to enquire about the company.
-Create leads and business through information about services or products through social media marketing.
-Details of promotions, competitions or expanded producted ranges/services.
-Contact information and direct links to website can also be pushed through the use of social media marketing.
-Having a social media presence gives the impression that a company is modern and dynamic.
-Actively seek to increase membership, attempting to drive new business to the main site through gaining new “friends” and “likes”.
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